Under the Magnifying Glass
The Heritage Collection by New York-based Studio Seitz was recently photographed at Ghent House
Designed by Thomas Phifer and Partners, the building was completed in 2017, set against a backdrop of meadow and desert as far as the eye can see, already considered an unique visual experience in Columbia County, NY. In this space, photographer Stephen Kent Johnson, known for his work for publications such as Architectural Digest, among others, captured with his versatile look the new Studio Seitz collection, where the Cooperage Wall Mirror stands out. With a silhouette inspired by the deconstruction of a classic Fahreimer (alpine milking bucket) it is made from FSC-certified gray European ash wood, in a natural or ebony finish. The veneers used, such as individual solid pieces of wood, allow for little to no material expansion or reduction—increasing the longevity of the mirror.
Studio Seitz is getting ready to open its first showroom in late summer, early autumn, as a live workspace to highlight how its pieces fit into everyday life. Located in Williamsburg, Brooklyn (NY), inside the converted Babka Factory, built in 1910, the showroom will highlight the products of this collective, as well as Swiss and Danish brands/artists that inspire them, Sonnhild Kestler fabrics and historic graphic design patterns. Swiss, VIPP and Ferm Living.
Also, at the end of the same period this year, the studio will present the new “Fold” collection (an innovative new line where all pieces are cut from aluminum foil and then folded to create the 3d shape).